One of these things is not like the other

Looks wise
DRM wise

From Techcrunch:

Another “open” model. Guess what? The open and choice train have left the building, but Microsoft and the studios have yet to realize it. And the ones to blame are themselves. Over and over Microsoft has screwed over consumers by bending over backwards to RIAA/MPAA interests. Repeatedly Microsoft has used the “choice” mantra to push their products to an unsuspecting consumer and they failed miserably to make the damn thing work as easy as they promised (PlaysForSure? NO, it doesn’t!)

Consumers don’t care. They want something that works (iTunes/iPod), something that is not intrusive (NetFlix), something that is not overwhelmingly fail from the start (Walmart), and something that is not anti-consumer (MovieLink, CinemaNow). Until then, movie studios can shout “open” from the rooftops and no one will care.

No one trusts the studios, no one cares enough about open and choice marketing mumbo-jumbo, no one believes that anything they will work, and no one believes there is value in their products or services.

Rant off.